Meeting the Needs of the Complex Enterprise

Email branding made simple

Email marketing can ensure every email communication is branded with your corporate message.  However its wide-spread adoption is held back by a number of very real concerns:

  • IT implementation complexities that can negate any real marketing benefits
  • a lack of flexibility and centralised control of lists for both assignment and exclusion
  • the absence of best practice HTML email standards
  • difficulties in understanding the response to numerous tactical messages within a single email
  • delivering and bounce-back issues
  • timing communications to fit the marketing schedule without hijacking corporate email delivery

Mimecast's Marketing Advantage provides a rich solution which enhances normal business operations. Email branding and marketing is made easy for marketing professionals by enabling:

  • central control over the branding and appearance of every day business emails
  • discreetly piggy-back targeted messages inside ordinary business emails
  • generate more business from existing clients
  • powerful reporting, measurement and analytics